IMPACT Marketing International

Digital Marketing Schools

Four More Components Your School’s Marketing Plan Should Include

In a prior post , we introduced the concept of a small, yet effective marketing plan for your school. Rather than developing a large document that tri...

Inbound Marketing Schools Digital Marketing

A Basic Marketing Plan for Your International School (Part 1)

Like a roadmap guiding you to your destination, a good marketing plan is essential to achieving your goals. It organizes your priorities to determine ...

Lead Nurturing Inbound Marketing Digital Marketing Schools Content Creation

3 Ways to Generate Content for Lead Nurturing Campaigns

Content production is one of the biggest challenges marketing and admissions departments face. Your team is already working at maximum capacity and th...

Lead Nurturing Schools Digital Marketing Inbound Marketing

How to Get a Candidate to KNOW, LIKE and TRUST You Through Lead Nurturing

FACT: All of us like to conduct business with people that we know or feel like we know.

Blogging Content Creation Digital Marketing Schools SEO

6 Reasons Why Your School Needs to Blog

Your marketing and communications department is strapped for time and resources. You’re trying to prioritize what content gets written and distributed...

Digital Marketing Video Marketing

Video Marketing for 2017 and Beyond

As you think about your content marketing strategy, it's imperative that you consider adding video and if you already use video, consider adding more....